Category Archives: Business Management

Reasons to Postpone Marketing Strategies

By Ericka Simpson It sounds like an oxymoron, putting off marketing to grow sales. However, there are times when it’s a good idea to postpone marketing strategies. As a small business owner, it’s not a stretch to see you wearing … Continue reading

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eBusiness ideas that work

By Rhonda Campbell If you’re a serial entrepreneur, eBusiness ideas that you could turn into full-time jobs probably pop into your head regularly. But, ideas alone are not enough. If you don’t know this now, you’ll discover this fact soon … Continue reading

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Build an innovation team

By Avery Baxter Innovation, as a term, appears to be new. There’s hardly a business that doesn’t plug the word into its messaging, particularly messaging that comes from leadership. Yet, innovation is not new. Seeing an innovation team identify the … Continue reading

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Staring Down Small Business Reality

By Rhonda Campbell Small business reality may not always be a pretty picture. Talk with a small business owner, especially if they’ve only been operating their small business for a few weeks or months, and you might think running a … Continue reading

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Best customer service features

By Rhonda Campbell To be effective, customer service features have to keep how the customer feels as top priority. Sales, increased customer interest and revenues cannot trump how the customer feels. You understand this during the marketing and promoting stages. … Continue reading

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